Black Friday. How can you use it to boost your sales?
Black Friday comes to us from the US. It is the day after American Thanksgiving and marks the start of the shopping season. We have adopted it as it gives retailers and ecommerce businesses a chance to heavily promote their shops. The idea is to entice masses of frenzied shoppers to buy from them by using a series of discounts and offer. Black Friday started as just one day of shopping mayhem, but now it has spiralled into four days, covering the weekend and ending on Cybe