Claire Elbrow
Social media for small businesses - is it worth it?
Small business owners quickly realised the importance of social media in their marketing mix and to make the most of today's digital...
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Claire Elbrow
- Jan 18
- 3 min
Quick ways to grow your email subscribers.
Quick tips and ways to grow your email subscribers.
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Claire Elbrow
- Nov 24, 2022
- 3 min
Don't pull the plug on your marketing!
As we head into recession, don't panic! With a little clever thinking, your marketing effectiveness can be maintained or increased
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Claire Elbrow
- Nov 18, 2019
- 3 min
Quick wins to make the most of your email campaigns.
If you are just starting out in business or wanting to grow your business, there are some simple tips you can stick to which will help you m
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Claire Elbrow
- Oct 16, 2019
- 3 min
Six marketing ideas for retailers this Halloween.
As it’s a holiday for celebrating all things horrible, haunted and hilarious, Halloween offers an opportunity for every retailer.
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Claire Elbrow
- Sep 11, 2019
- 4 min
Got to love a list! Ideas for your Twitter lists!
No matter how many people you follow on Twitter, lists offer a simple way of organising and targeting. They allow you to engage more effect
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Claire Elbrow
- Mar 29, 2019
- 4 min
Influencer marketing – what’s that all about?
People still trust other people over brands. In fact, according to a report released by data analytics and global measurement company,...
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Claire Elbrow
- Mar 29, 2019
- 4 min
Your small business can benefit from local media PR. Here's how.
Any local business can engage with local media, so whether you are a personal trainer, a business coach, an entrepreneur with a start-up...
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Claire Elbrow
- Nov 4, 2018
- 7 min
Social media marketing – why it is still a must for small and growing businesses.
Budgets are tight when you are running a small business and your marketing budget is likely to be limited, so you need ensure you spend...
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Claire Elbrow
- Oct 14, 2018
- 5 min
Create your own killer social media calendar
Social media marketing remains a key element in every business marketing strategy nowadays – whether you are a small business owner, a...
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Claire Elbrow
- Aug 30, 2018
- 6 min
How to measure the ROI on your business content marketing campaigns.
More and more businesses are seeing the benefits of content marketing. OK, it's still not on the radar of every business, but the...
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Claire Elbrow
- Jul 21, 2018
- 4 min
Hitting your business goals with the help of effective social media activity.
It’s a challenge! It cannot be denied! First things first, you must be clear of your overall company goals and your values. As with...
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Claire Elbrow
- Jun 24, 2018
- 6 min
What should you consider when starting your business?
Starting a new business? Just where should you start? There are a considerable amount of things you need to think about, other than...
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Claire Elbrow
- May 16, 2018
- 3 min
Spread the word
You most probably have the best business idea in the world, but it won't get off the ground unless word gets out! I've been having this...
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Claire Elbrow
- Jan 4, 2018
- 4 min
How to make Twitter work for your business.
Choosing the social media platform for your business can be a trial! Do you do everyone one or should you just look at a couple and do...
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Claire Elbrow
- Nov 8, 2017
- 2 min
Calm after the storm!
After a super busy few months, it has been great to have this week to reflect how Blue Lizard Marketing has done this year and finalise...
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Claire Elbrow
- Sep 28, 2017
- 1 min
Where to find great images for your content marketing
There are a good number of free sites you can find images for your content marketing. Here’s a few of my favourite copyright free sites....
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Claire Elbrow
- Aug 3, 2017
- 3 min
Happy Snaps - getting the best from your photo shoot
When you are commissioning a photographer for your project, you may not immediately think of writing a brief, particularly if you are...
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Claire Elbrow
- Jul 4, 2017
- 2 min
Keep us updated!
We manage a number of social media accounts with clients – I say ‘with’ clients, as it is ‘with’ rather than ‘for’. Keeping your content...
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Claire Elbrow
- Feb 10, 2017
- 3 min
Crafting your social media marketing strategy
How do you craft a social media marketing strategy? A question which is often asked! The question usually comes from a client’s...
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