Claire Elbrow
Why hire freelance marketing and PR support?
On-demand or freelancer workers are increasing a 'go-to' option for small and large businesses, but why would you hire us?
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Claire Elbrow
- Feb 13
- 4 min
Simple and quick PR hacks for small businesses
Not all small business owners are in the realm of Elon Musk and his ilk when it comes to PR. They know how to work with the media and...
61 views0 comments
Claire Elbrow
- Nov 24, 2022
- 2 min
Pitch vs Press Release
Which works better a media pitch or press release?
7 views0 comments
Claire Elbrow
- Apr 4, 2021
- 3 min
Is your story strong enough?
To gain coverage in magazines, newspapers or online is a precious thing. However, you need to make sure your small business story is...
17 views0 comments
Claire Elbrow
- Mar 10, 2021
- 3 min
To blog or not to blog?
I think we have all asked ourselves should my business blog more often or is it even worth blogging? The answer of course is yes,...
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Claire Elbrow
- May 20, 2020
- 4 min
Getting your business back on track.
As we move quietly back to our businesses and find a new way of working, you will need to explore different ways of promoting and marketing.
18 views0 comments
Claire Elbrow
- Mar 15, 2020
- 6 min
Interacting differently: Agile marketing for changing times.
We all need to interact with our customers and prospective customers in new ways whether we run a B2B or B2C business.
23 views0 comments
Claire Elbrow
- Mar 15, 2020
- 5 min
Are you ready? Helping your business survive a crisis.
By communicating clearly and showing you are carefully thinking about each stage often mitigates any negative impressions.
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Claire Elbrow
- Jan 5, 2020
- 2 min
Writing an email pitch for journalists which they will actually read!
Use your subject header wisely! Use it to sell your story to the journalist and grab their attention, but be careful not to be too clever.
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Claire Elbrow
- Jan 5, 2020
- 7 min
How do I gain coverage for my business in my local media?
If you run your own business and rely on local customers, getting featured in your local newspaper can be a perfect PR opportunity, but how?
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Claire Elbrow
- Nov 19, 2019
- 3 min
End your year on a PR high!
We’re nearing the end of 2019, so its only natural to think it’s time to wind down your business PR efforts. Why not end your year in style?
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Claire Elbrow
- Sep 11, 2019
- 4 min
Got to love a list! Ideas for your Twitter lists!
No matter how many people you follow on Twitter, lists offer a simple way of organising and targeting. They allow you to engage more effect
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Claire Elbrow
- Jul 5, 2019
- 4 min
Christmas is just a jump away!
When sending Christmas Gift pitches, begin with larger national magazines before moving to local ones.
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Claire Elbrow
- Jul 5, 2019
- 2 min
Positioning your PR pitch
Are you looking for ways to improve the effectiveness of your pitches to either your local or industry media? Our blog explains how
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Claire Elbrow
- Jul 5, 2019
- 2 min
Marketing your new business
With a little bit of planning and creative thought, there a plenty of marketing tactics you can use for your small business.
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Claire Elbrow
- Mar 29, 2019
- 4 min
Influencer marketing – what’s that all about?
People still trust other people over brands. In fact, according to a report released by data analytics and global measurement company,...
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Claire Elbrow
- Mar 29, 2019
- 4 min
Your small business can benefit from local media PR. Here's how.
Any local business can engage with local media, so whether you are a personal trainer, a business coach, an entrepreneur with a start-up...
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Claire Elbrow
- Mar 7, 2019
- 2 min
March Awareness Days
If you are looking for some new hooks for your business PR, have a meander through these upcoming awareness days. March 7th World Book...
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Claire Elbrow
- Aug 30, 2018
- 6 min
How to measure the ROI on your business content marketing campaigns.
More and more businesses are seeing the benefits of content marketing. OK, it's still not on the radar of every business, but the...
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Claire Elbrow
- Jun 24, 2018
- 6 min
What should you consider when starting your business?
Starting a new business? Just where should you start? There are a considerable amount of things you need to think about, other than...
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