BLUE LIZARD MARKETING

1 Creative mailings Develop something new and fun to send out as a hard mailer. How many flyers do you put in the bin without...

Good communication will let people know that your company, your brand and your products or services exist. Strong messaging helps turn...

Need a cure? For small businesses the summer can be frustrating – people on holiday, delays in new project decisions, sales dipping and...

When you are commissioning a photographer for your project, you may not immediately think of writing a brief, particularly if you are...

First things first though - develop a marketing strategy for your business or all your efforts will be wasted! Before spending a penny on...

We manage a number of social media accounts with clients – I say ‘with’ clients, as it is ‘with’ rather than ‘for’. Keeping your content...

As many agencies, and indeed freelancers, are becoming increasingly discerning about the pitches they respond to or take part in,...

Most small businesses will want to use both bloggers and journalists to help promote their business. To be fair, the lines between the...

Following a successful first series of seminars earlier this year, this Next Generation Business Seminar series, which is run over a...

Of course, the best way to deal with any crisis is to be prepared in advance. However, the whole definition of crisis management is ‘the...

You’ve gained coverage for your business! Fantastic: now what should you do to maximise it? At Blue Lizard Marketing, we suggest you...

With the trade, consumer and business show season well underway, some of my clients have been booking their stands and preparing their...