BLUE LIZARD MARKETING

Are you looking for ways to improve the effectiveness of your pitches to either your local or industry media? Our blog explains how

Attracting new subscribers to your small business email list takes time, creative thought and constant attention! However, instead of...

More and more businesses are seeing the benefits of content marketing. OK, it's still not on the radar of every business, but the...

Starting a new business? Just where should you start? There are a considerable amount of things you need to think about, other than...

Firstly and most importantly, it's #NationalBiscuitDay today - a totally top day in our books! Secondly, the GDPR panic is over for the...

It's a question that a lot of business owners ask, especially in start-up or small businesses. While it's possible to operate a business...

If I could have a £1 for every time someone says to me that he or she 'used to do PR, but did not get much out of it', I would be a very...

Journalists are busy people! They get hundreds of story ideas every week. So how can you make your small business story stand out?...

There are a good number of free sites you can find images for your content marketing. Here’s a few of my favourite copyright free sites....

I think as PR bods we are all probably aware of this but here are the top three PR activities which don’t work anymore – and send us all...

Good communication will let people know that your company, your brand and your products or services exist. Strong messaging helps turn...

As many agencies, and indeed freelancers, are becoming increasingly discerning about the pitches they respond to or take part in,...

Of course, the best way to deal with any crisis is to be prepared in advance. However, the whole definition of crisis management is ‘the...